Funeral Home Renovation

Why Family Feedback is Important

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Customer feedback is a significant part of all business operations. In order to serve people well, you have to know what is important to them. 

Each year, OGR’s Exemplary Service Award is given to the top three nominees chosen by OGR members and is based on family feedback OGR receives through the Family Contact Program. This year’s winners had a lot to say about why family feedback is an important part of their funeral home.   Read the rest of this entry »

Is Your Funeral Home’s Appearance a Problem?

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“The funeral home’s colors and décor are very dated and need to be updated.” ~ This comment was taken directly from a survey received through OGR’s consumer feedback program, The Family Contact Program.

 

Family Contact Participants often receive comments that help them improve their business offerings and practices. Through the blog series “Exploring Solutions with Family Contact,” members get better insight into services that might benefit their funeral home.


The last thing you want to hear from a family is that they enjoyed your services, but felt that the appearance of your funeral home was too outdated. The truth is that families care more about how your funeral home looks than you might think. The design and décor of a funeral home can affect the experience of your guests. Your funeral home’s appearance could be keeping your business from reaching the next level of family satisfaction.  In this week’s blog, OGR will explore the topic of funeral home renovation and what this means for funeral homes and the families they serve. Read the rest of this entry »